ColdFront RotoShelf™ Standard 90

EasyFill America

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FIRST IN, FIRST OUT SHELVING

Reducing operational costs while increasing sales is on top of retailers agenda. Reducing waste is on everyone’s agenda. Clever shelf solutions can play a role to address these challenges.

Rotoshelf™ is a patented solution for easy product management and improved efficiency when refilling products. The solution works through a rotating movement. The entire section rotates 180° so that the back of all shelves are available at the same time for stocking products. The gravity feed shelves ensures automatic product fronting.

ROTOSHELF™ - A GAME CHANGER IN COOLERS

Rotoshelf™ is a rotating shelf consisting of a metal frame, installed on standard gondola uprights, that can be used in existing coolers, with or without doors. Thanks to a 180° rotation, all shelves rotate at once, enabling restocking from the back. Space between shelves is reduced, maximizing merchandising space. Products are merchandised on gravity shelves with built in dividers. Having products always face outwards, as well as having products always cold is proven to increase sales.

FOR A FULL CATEGORY OR A BRAND

The Rotoshelf™ system can be inserted either into customizable cabinets for specific brands or into almost any types of coolers with or without doors, with or without a cold storage behind. This document will guide you through the Rotoshelf™ assortment and help you to build your beverages, dairy or juice sections.

Structure

Rotating metal frame
Top and bottom base
Installed with standard brackets into gondola’s uprights
Shelf adjustment steps every 17 mm

    RotoShelf™ units are composed by:

    Rotating metal frames
    Shelves
    Merchandising accessories

    Rotate the section 180°, fill from the back, rotate back!

    FIFO SOLUTION

    The entire interior is rotated so that the back of all shelves are available at the same time for stocking products.

    Refilling from the back guarantees “First-in, first-out” stock rotation and quicker refill leading to:
    - Reduced labor cost
    - Reduced waste due to out of date
    - Reduced energy consumption
    - Enhanced consumer experience
    - Increased sales

    ACCESSORIES